Eastline Marketing was defied by Fransabank, one of the leading Lebanese banks, providing a broad range of retail, commercial, corporate, investment and international banking services to local and international clients, to increase their online credit card registrations.

1Eastline Marketing drafted a potential client’s profile in order to push the advertising strategically using geo-targeting and demo-targeting.

Also, in order to ensure a high conversion rate, Eastline Marketing optimized the existing landing page containing the Application Form available on Fransabank’s website.

In order to measure the success of the campaign, Eastline Marketing implemented a complete tracking and analytics tool. Fransabank enjoyed an outstanding performance:

  • Increased Conversion (online registrations) by 300%